Maserati Medici Show Car

The sharp lines of this Maserati Medici show car are characteristic of Giorgetto Giugiaro's designs.

The first Volkswagen Golf, the Alfa Romeo Alfasud, the Saab 9000, the Audi 80 and the Lancia Delta all have one thing in common: they were designed by Giorgetto Giugiaro. The same applies to this Maserati Medici show car, in which, with a bit of imagination, you can detect elements of the cars listed above. The ‘Medici’ name was that of the famous Florentine banking family which had a strong influence on the development of the arts in the 15th and 16th centuries. The Maserati, a luxurious four-door hatchback intended for official engagements, was first displayed at the Turin motor show in 1974. A striking detail is the steel-framed glass roof. The Maserati was displayed at the 1976 Paris motor show and is said to have been sold to the Shah of Persia. Giorgetto Giugiaro began his career in the mid-fifties in Fiat’s styling department. He then worked for Bertone as well as Ghia. In 1968 he set up his own design company, which is now known as ItalDesign Giugiaro. This Maserati was acquired by the Louwman Museum directly from ItalDesign.